This article in BusinessWeek discusses how women are looking for creative and more manageable work schedules so they may tend to family needs and have better work/life balance. In “Womenomics: Write Your Own Rules for Success” due out June 2, the two female authors cite studies that show the increasing impact of professional women on companies’ bottom lines and gives practical advice on how to create a more sane work life.

The book also cites examples of companies who have employee-friendly work programs. KPMG, a partner company of Corporate Voices, offers its staff compressed workweeks, flexible hours, telecommuting, job sharing or even reduced workloads. The firm has also implemented wellness scorecards to find out whether someone is working too hard or missing vacation time. If so, supervisors get in touch to urge a slowdown. Employees also get eight-weeks paid maternity leave (and two-thirds pay if you need more time at home).

The book gives these statistics:

  • 78% of couples are dual-income earners
  • 63% believe we don’t have enough time for spouses/partners
  • 74% say we don’t have enough time for our children
  • 35% of adults are putting significant time toward caring for an elder relative

But the most important component driving the change in the workplace is that women are finally understood to be good for business. In fact, three studies found that the more senior women at a company, the more money it makes.

Corporate Voices has been a leader in workplace flexibility research. Please visit our website for our latest research, Innovative Workplace Flexibility Options for Hourly Workers, along with our other reports.

By Allison Tomei